BEVERLY HILLS, Calif. (July XX, 2009) – OleOle.com, the world’s leading social media site for soccer, has partnered with Soccer United Marketing (SUM) to become the organization’s official ticket and travel partner for the FC Barcelona 2009 U.S.  Tour in August, U.S.-based international matches for the Mexican National Team and CD Guadalajara (known as Chivas), and the Major League Soccer (MLS) All-Star Game and MLS Cup, all of which are part of the MLS’ Summer of Soccer.

OleOle.com will be at the heart of one of the busiest summers of professional soccer in North American history, with world-renowned clubs arriving from Spain (FC Barcelona), Mexico (CD Guadalajara) and England (Everton FC), the latter of which will compete against the best players in MLS in the MLS All-Star Game. The three-year agreement with SUM includes Web site integration, field boards at all SUM matches, ticket packages, pre-match hospitality and merchandise.

OleOle.com provides 100% fan-driven content for soccer fans in 10 different languages. People can connect with others worldwide through a variety of social media offerings such as blogging, sharing of photos, videos, podcasting and worldwide soccer news. OleOle.com operates 5,000 globally-based blogs covering national teams and clubs, and estimates its current web traffic at 2.5 million unique monthly visitors.

OLEOLE IS TICKET AND TRAVEL PARTNER FOR SOCCER UNITED MARKETING

Tickets and travel packages can be purchased to all three FC Barcelona matches, Mexico’s upcoming international match that will be announced in the near future, the MLS All-Star Game and MLS Cup 2009 by calling 310-275-5300 or visiting www.oleole.com.

“We are proud to announce our agreement with Soccer United Marketing and further extend our name by representing the best soccer competition the United States has to offer,” OleOle.com founder and CEO Doug Knittle said. “This partnership makes sense for OleOle.com because we attract much online traffic from Great Britain, Spain and North America. Watching the reigning European club champions and the best players in MLS and Mexico play in the U.S. in one summer is a rarity that shouldn’t be taken for granted.”

“The various properties in the SUM portfolio – including Major League Soccer, the Mexican National Team, CD Guadalajara and FC Barcelona – represent world-class soccer properties, all with international fan bases,” said Michael Gandler, Vice President of Business Development for Soccer United Marketing. “Partnering with OleOle.com allows these passionate soccer fans to connect to the various properties in a streamlined fashion. This partnership ensures that all of their ticketing and travel needs are now located at one web site.”

Reigning UEFA Champions League winner FC Barcelona (Barça) is one of the most successful clubs in European soccer history with 19 La Liga titles, a record 25 Spanish Cup (Copa del Rey) trophies and three European Cup (Champions League) titles.

Barcelona’s 2008-09 squad is gaining notoriety as perhaps the greatest club team ever, coming off its most successful season in team history. Last season saw it become the first Spanish club to win the “Treble” (La Liga, Spanish Cup and European Cup titles). Barça’s three U.S. matches will showcase the talents of such soccer greats as Argentina international Lionel Messi, French international Thierry Henry, Cameroon’s Samuel Eto’o and Spanish internationals Xavi Hernández, Andrés Iniesta and Carlos Puyol.

OleOle.com is the official ticket and travel package provider to the “FC Barcelona Tour Supporters Club” for all three matches.

OLEOLE IS TICKET AND TRAVEL PARTNER FOR SOCCER UNITED MARKETING

FC Barcelona 2009 U.S. Tour Schedule

·         Aug. 1 vs. Los Angeles Galaxy at the Rose Bowl

·         Aug. 5 vs. Seattle Sounders at Qwest Field

·         Aug. 8 vs. CD Guadalajara at Candlestick Park

Ticket and travel packages will also be available to the MLS All-Star Game on July 29 in Rio Tinto Stadium in Sandy, Utah and MLS Cup 2009 on Nov. 22 at Qwest Field in Seattle, Wash. The MLS All Stars will compete against English Premier League club Everton FC, a nine-time English League champion based in Liverpool and featuring U.S. international goalkeeper Tim Howard. MLS Cup 2009 will feature the two top teams in Major League Soccer squaring off for the coveted Philip F. Anschutz championship trophy. 

Mexican soccer fans can get their fix of Mexico‘s men’s National Team (a.k.a. “El Tri”) when Mexico comes to the U.S. later this year for an international match. Details will be announced in the upcoming weeks. OleOle.com, as Mexico’s Official International Supporters Club, will be offering tickets and travel packages.

OLEOLE IS TICKET AND TRAVEL PARTNER FOR SOCCER UNITED MARKETING

About Soccer United Marketing 

Founded in 2002, Soccer United Marketing (SUM) is the preeminent soccer business company in North America. SUM holds the exclusive rights to the most important soccer properties in the region, including: all commercial rights to Major League Soccer; the United States Soccer Federation; promotional and marketing rights to Mexican National Team games played in the United States; the marketing and promotion of the CONCACAF Gold Cup™, and marketing, promotional and broadcast rights to the prestigious eight-team Mexican club tournament - InterLiga™. SUM also manages promotional and marketing rights in the United States for Mexico's most popular sports team, Club Deportivo Guadalajara (Chivas).

In addition, SUM created SuperLiga, the innovative professional tournament between MLS and Mexico's First Division clubs that debuted in 2007, as well as the Pan-Pacific Championship, an international soccer tournament that crowns the top club from the Pan Pacific region. In 2008 SUM entered into a long term partnership with FC Barcelona which includes tours of the legendary Spanish club.  These global properties are represented by SUM's slogan: One Sport. One Company.™ For more information, please visit www.SUMworld.com.

About OleOle.com

Founded by Chief Executive Officer Doug Knittle in August 2006 with headquarters in Beverly Hills, Calif. (USA), OleOle.com (www.OleOle.com) is a 100-percent fan-driven social media web site for soccer fans around the world.   OleOle strives to be the best online platform ever created for the sport of soccer. Through a three-pronged growth strategy based around search engine optimization, acquisitions of many of the most popular soccer blog content and fan community sites across the globe, and viral growth, OleOle grew from 223,000 unique monthly visitors in March 2008 to 1.6 million in June 2008. OleOle’s unique monthly visitors have now surpassed  2.5 million. OleOle features unique content, including blogs, photos, videos, news and history, and also empowers fans to organize content around soccer players and clubs in order to create their own, personal online football experience. OleOle  offers over 200 league pages, 6,000 club pages, and 60,000 player pages with real-time stats, scores and fan-generated content in 10 languages.